Holstee | Social Media

In my role as the Social Media Designer at Holstee, I managed strategy, planning, and content creation for all social media channels. My goal was to create unique, engaging content to convey Holstee’s core values (as depicted in the Holstee Manifesto) and its 12 mindful themes.

I visually represented Holstee’s themed practices through inspirational quotes, graphs, lists, and mini-activities. I also coordinated with the marketing team to align email and social campaigns for new product launches and membership events. This included behind-the-scenes Reels for limited edition letterpress prints and stories to promote pre-orders/launches for various products.